McQuail's Mass Communication Theory (Pocket)
avDenis McQuail
ISBN: 9781849202923 - UTGIVEN: 201003"McQuail's Mass Communication Theory" has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and still offers unmatched coverage of the research literature. The Sixth Edition of this bestsell[...]
Audience Analysis (Häftad)
avDenis McQuail
ISBN: 9780761910022 - UTGIVEN: 199707Denis McQuail provides a coherent and succinct account of the concept of 'media audience' in terms of its history and its place in present-day media theory and research. McQuail describes and explains the main types of audience and the main traditions and fields of audience research.[...]
Journalism & Society (Inbunden)
avDenis Mcquail
ISBN: 9781446266793 - UTGIVEN: 2013-04-05A major new statement on the role of journalism in democracy from one of media and communication's leading thinkers. This textbook is the perfect answer to the how and why of journalism. It is crucial reading for any student of media studies, communication studies and journalism.[...]
Journalism and Society (Häftad)
avDenis McQuail
ISBN: 9781446266809 - UTGIVEN: 201303This is a major new statement on the role of journalism in democracy from one of media and communication's leading thinkers. Written for students, Denis McQuail leads the reader through a systematic exploration of how and why journalism and society have become so inextricably entwines - and, just as[...]
Studyguide for McQuail's Mass Communication Theory by McQuail, Denis, ISBN 9781849202923 (Häftad)
ISBN: 9781614615644 - UTGIVEN: 2011-04Never HIGHLIGHT a Book Again Virtually all testable terms, concepts, persons, places, and events are included. Cram101 Textbook Outlines gives all of the outlines, highlights, notes for your textbook with optional online practice tests. Only Cram101 Out[...]
